IELTS Writing Task 2/ Essay Topics with sample answer.
IELTS Essay # 1496 - People are consuming more sugar-based drinks
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IELTS Writing Task 2/ IELTS Essay:
You should spend about 40 minutes on this task.
Write about the following topic:
In many countries, people are consuming more sugar-based drinks than ever before.
Why is this happening?
What could be done to reduce sugary drink consumption?
Give reasons for your answer and include any relevant examples from your own knowledge or experience.
Write at least 250 words.
Model Answer:
The escalating consumption of sugar-based drinks in numerous nations has become a pressing concern, owing to their adverse health effects. Several factors contribute to this burgeoning trend including pervasive marketing strategies by beverage companies and ready accessibility of those sugary drinks. Some effective measures can curtail excessive intake of sugary beverages in those nations.
Primarily, the pervasive marketing and aggressive advertising strategies employed by the beverage industry play a pivotal role in fueling the increased consumption of sugary drinks. Ubiquitous advertisements, especially targeting the younger demographic through social media, television, and sponsorships, entice consumers with appealing packaging and persuasive branding, thereby fostering a culture of excessive consumption. For instance, the association of sugary drinks with glamour and popularity in marketing campaigns significantly influences consumer preferences, especially among adolescents.
Additionally, the ready availability and accessibility of these beverages contribute significantly to their increased intake. The pervasive presence of vending machines, convenience stores, and fast-food outlets further facilitates access, making these drinks a convenient choice for consumers, particularly in urban areas where fast-paced lifestyles often dictate dietary choices.
To mitigate the rising consumption of sugar-based drinks, multifaceted strategies need implementation. Implementing stringent regulations on marketing aimed at children and adolescents, along with raising awareness about health hazards through public health campaigns, could positively influence consumer choices. Encouraging healthier alternatives by offering subsidies or reduced pricing on healthier beverage options in schools, workplaces, and public spaces could also steer consumers towards making healthier choices.
In conclusion, the surge in the consumption of sugar-based drinks is influenced by aggressive marketing tactics and easy accessibility. Addressing this issue demands a concerted effort involving regulatory interventions, public awareness campaigns, and incentivizing healthier choices to effectively curb the adverse impacts of excessive sugary drink consumption on public health.
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